Teaching Youth to Reach for Healthy Options


In honor of National Nutrition Month, Bridge Store in Madera teamed up with the Madera HEAL Zone, Madera County Department of Public Health, and Network for a Healthy California - Children's Power Play! Campaign, Retail Program to provide 84 fourth-grade students from Washington Elementary School with an educational store tour.

The students learned about fresh, frozen, and canned fruit and vegetable options, and where to locate them in the store.

Students were also taught the importance of reading nutrition labels, and selecting items with no added salt or sugar.

To conclude the nutritionally informative tour, Bridge Store sent every student home with a bottle of water, an orange, and a $2 fruit/vegetable coupon.